Ally’s Bar

SGD developed a brand identity that personified the vibrant and natural qualities of the company and its founders. Drawing from the organic ingredients, a love of the outdoors, as well as the exuberant personality of Ally herself, we developed a logo and color palette that combined the bold with the understated. The combination of contrasting elements gives the brand its personality and life.


Brand Development
Packaging Design
Promotional: post cards, banners
Apparel design: design, development, sourcing

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clarity thru design